What is our market?
The local community is AboutMyArea's market; the internet is AboutMyArea's marketplace.
- There are 32 million people online, 67% of the adult UK population (NOP WORLD 2006)
- More than 85% of UK internet users have been online for at least three years (BMRB Internet Monitor Aug 2007)
- 58% of internet users are now going online every day (BMRB Internet Monitor Aug 2007)
- UK internet users are spending an average of 23 hours per week online (You Gov Sep 2006)
- The average length of each user session is 53 minutes (Nielsen Net Ratings Sept 2006)
Source: Internet Advertising Bureau